A Culture Built to Last
By Nancy Belmont on
November 08, 2010
Posted in Marines, Semper Fi, brand essence, branding, company culture, organizational branding No Comments
Posted in Marines, Semper Fi, brand essence, branding, company culture, organizational branding No Comments
About a month ago, I had the opportunity to spend a whole day with Marines. And it was one of the most memorable experiences of my life. I’ve always felt a lot of respect for Marines, and although I had met several in my lifetime, most of my impressions of the Marines came from ads and news stories. I expected a group of men and women who exhibited behaviors consistent with the Marines’ values of “honor, courage and commitment”. Through a jam-packed day…from 7AM to 11PM, I learned … read more
