Branding Alexandria
Tonight I’ll be on the final “Blue Ribbon Panel” for the City of Alexandria’s Strategic Planning efforts for Goal 1: There is Quality Development and Redevelopment, Support for Local Businesses, and a Strong, Diverse, and Growing Local Economy.
Throughout this process, my comments have been focused on two main points. One, we need a single core brand for our city. And two, for us to really change the way we’re perceived, we need to change the culture within City Hall.
Some people argue that … read more


